A notable example is Elf Cosmetics, which faced significant financial repercussions due to inadequate Know Your Customer (KYC) checks. The well-known ‘cruelty-free’ cosmetics brand found itself in hot water when it was discovered that its Chinese manufacturers were sourcing fake eyelashes from a North Korean supplier.
Between 2012 and 2017, Elf imported 156 shipments of false eyelashes valued at $4.4 million from this supplier. Because North Korea is a sanctioned entity, this was classified as a breach of sanctions, leading Elf to incur a $1 million fine, despite being unknowingly complicit in the violation. This case underscores the critical need for businesses to effectively manage supplier risk, as disruptions can lead to significant costs, diminished productivity, and lasting impacts on reputation and customer satisfaction.